Accelerate Growth with Fractional Marketing & Cohesive Brand Strategy

Fractional CMO, Full Marketing Team Support and landing page optimization and website design for innovative, impact-driven companies.

At Hekate Strategies, we help seven- and eight-figure companies unify and elevate their marketing—so they can scale with clarity, consistency, and confidence.

You have a team. You may have a marketing coordinator, some in-house talent, and a few agencies or contractors handling different pieces—but no one’s owning the whole picture.

No senior leader is steering the strategy and ensuring execution aligns with the business vision.

That’s where we come in.

We step in as your Fractional CMO and full-stack marketing department, bringing expert leadership, high-level strategy, and seamless implementation under one roof.

Whether you’re expanding into new markets, refining your brand, or ready to consolidate scattered efforts, we make growth smarter—and simpler.

Neil M., Greenbrook Medical

“The new website has really improved our perception in the marketplace. And I have noticed a significant increase in organic search traffic to my website, meaning it’s performing well, not just looking great.”

  • Fractional CMO

    Fractional CMO Services

    As your Fractional CMO, we provide expert marketing strategy and direction without the cost and commitment of a full-time executive.

    We’ll align your brand, optimize your marketing efforts, and guide your team with a clear vision for sustainable growth—so you can focus on leading your business to the next level.

    What we do:

    Craft tailored marketing strategies that align with your vision and business goals

    Lead your internal marketing team and external agencies to ensure cohesive execution

    Provide ongoing strategic guidance to keep your brand and campaigns on track for scalable growth

    Start a Conversation

  • Full-Stack Marketing Team Support

    We handle the strategy, execution, and management—without the need to hire and manage multiple freelancers or agencies.

    Think of us as your dedicated marketing department, here to amplify your brand, generate leads, and drive conversions.

    What we do:

    Manage your content, social media, email campaigns, and more

    Build cohesive, cross-channel marketing campaigns to drive results

    Handle day-to-day execution, so your team can focus on running the business

    Start a Conversation
  • Landing Page Design for Greenbrook Medical

    Landing Page & Website Design

    We specialize in strategic landing pages and websites that are not only beautifully designed but are optimized to drive conversions, generate leads, and reflect your brand’s core values.

    Whether you're looking to revamp your existing site or create a new one from the ground up, we craft websites that tell your story and guide your visitors seamlessly toward action.

    What we do:

    Custom Website Design: We design visually stunning websites that align with your brand, offering a seamless user experience (UX) and clear messaging.

    Landing Page Optimization: Create landing pages that are conversion-focused, utilizing design, content, layout, and calls-to-action that drive results.

    Mobile-First & Responsive Design: Your site will look great and perform flawlessly on any device, ensuring an optimized experience for all users.

    Start a Conversation

Success Stories from Happy Clients

  • medical practice website design testimonial

    “Alyssa did a fantastic job of understanding our needs and responding to them thoughtfully and quickly. She also provided tools that made for easy collaboration on the design and content."”

    Neil M., CEO of Greenbrook Medical

  • seo for therapists testimonial

    “I hired Alyssa to support me with the growth of my therapy business from an individual practice to a group practice. Alyssa was FANTASTIC to work with. Together we created a timeline, assigned action steps and got moving!”

    Julia S. , Clinical Founder of Integrative Therapy & Coaching

  • website design for therapist testimonial

    "Alyssa reconfigured select website pages to improve the engagement and with the intent to shorten the sales cycle. The new pages are very focused and keep people moving towards the actions we would like them to take. She applied marketing psychology to the steps."

    Louise D., Marketing Manager for StatX

Growing your business takes the right expertise.

We understand the complexities that growing companies and organizations face. Our fractional marketing model gives you top-tier expertise without the full-time cost, ensuring maximum ROI.

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We craft strategic roadmaps and execute high-impact marketing solutions that drive profitable growth, streamline operations, and elevate your brand’s market presence.

Here is what the process looks like

1. Start the Conversation

Most of our clients reach out via email first, so we’re happy to start the conversation there.

2. Get The Marketing Expertise You Need

A great Fractional CMO will provide you with strategy, leadership and the results you desire.

3. Grow Your Business

Achieve your growth goals, build your authority, and drive demand for your services.

Ready to elevate your marketing and scale with strategic leadership?

We’re here to step in as your fractional CMO, bringing expert strategy and seamless execution to help you grow with confidence. Most of our clients reach out by email first, and we’re happy to begin the conversation there.

Drop us a note, and let's explore how we can work together.