Fractional CMO Services
Get cost-effective top-tier marketing expertise and a tailored approach to drive your business forward.
Save Money
Get marketing expertise at a fraction of the cost. Yes, save about 40-60% over hiring a full-time marketing director.
Expertise You Need
When you’re ready to really take flight, you should have an experienced hand at the helm.
Save Time
Your leadership can focus on their roles rather than trying to be the marketing director or manage yet another team.
Meet your Fractional CMO, Alyssa Pfennig.
Increase your impact, influence and revenue.
People have always told me I’m a rare blend of creativity and business acumen. I combine my real-world business experience, digital and traditional marketing background, and technical expertise to help businesses like yours increase their impact, influence, and income.
In my entrepreneurial endeavors, I’ve successfully brought several businesses to life, including creating, expanding, and then selling a 2,500 sq. ft. yoga studio and wellness center and then launching Hekate Strategies.
Prior to my adventures in entrepreneurship, I served as the COO of a national real estate and alternative investment organization and marketing director of an international sporting organization.
Overwhelmed by marketing demands?
Startups and growing companies are often stretched thin, struggling to manage holistic marketing strategies effectively.
The high costs of hiring a full-time Chief Marketing Officer (CMO) can push more strategic marketing goals and business growth initiatives to the wayside.
Without strategic CMO leadership, your marketing team may fall short in:
Aligning marketing efforts with broader business objectives
Harnessing advanced methodologies, automation, and optimization tools
Effectively targeting and engaging with the right audience
Don’t let the inefficient in-house use of resources and missed opportunities in key areas like social media, SEO, and lead generation set you back. Get outsourced marketing leadership at a fraction of the cost.
Our Pricing
What follows are general pricing guidelines and FAQs. All pricing is in USD. Your specific needs and requests may bring costs up or down.
On-Demand Marketing & Sales Expertise
Monthly retainers for strategy and execution in marketing, technology, and/or sales.
Small business (<$2.5M in revenue): $2500 - $8500/mo
Mid-sized business ($2.5M to $50M revenue): $5500 - $11,500/mo
Large business or growth-stage startup: $11,500 - $19,000/mo
With this model, you can take full advantage of our range of services.
Fractional CMO
$250 - $400 per hour
Get the benefits of having a marketing expert working on your business without paying the high cost of hiring a full-time CMO.
A Fractional CMO (or virtual CMO) is a marketing executive who works with businesses for a fixed amount of time in a given month, often just a handful of hours. So, they dedicate a fraction of the time that a regular CMO would spend on the company, and they receive a fraction of the pay. This means cost savings for you.
They will take ownership of the success or failure of your company’s marketing campaigns. And this gives the other C-suite executives more time to focus on their unique roles, but also helps ensure that your company implements everything from ads to analytics properly.
You require expert strategy and leadership and don’t need a full-time CMO or marketing director.
Build Unstoppable Growth with a Fractional CMO
1. Discovery Call
Pick a time that is convenient for you and get all your questions answered.
2. Onboarding
We learn more about you & put our marketing expertise at work to grow your business.
3. Grow
Grow your business with our marketing expertise and a strategy for the next level.
More Success Stories from Happy Clients
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“I have begun working with Hekate Strategies recently, and what a weight off my mind! I desperately needed an experienced person to take ownership of my digital marketing strategy to help build income. Hekate "gets it" and has put together a plan of action that is exactly what I need. I'm impressed with their knowledge and skills in all areas of digital marketing and feel that Hekate is a very valuable new member of my team. They are a delight to work with and I couldn't recommend them more highly.”
Kim L.
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“I hired Alyssa to support me with the growth of my therapy business from an individual practice to a group practice. Alyssa was FANTASTIC to work with. Together we created a timeline, assigned action steps and got moving!”
Julia S.
